WHOSAY, the leading company in the fast-growing Influence marketing space, today launched the WHOSAY Match platform to provide agency and brand clients with a free web and mobile application that helps them connect their campaign objectives to the best talent at every level of influence.
Every day, with every campaign and every single piece of content we create, we must ask ourselves “how we can creatively balance the branding elements with the authenticity and voice of the talent’s social feed?”
So, stop focusing on follower count and trying to randomly engage potential influencers online. Instead, follow and get to know them by developing a relationship based on mutual respect and trust. The results will speak for themselves.
The influencers partnered with Oreo in the social media contest My Oreo Creation that encourages fans to submit Twitter and Instagram posts (video, photo and/or text) suggesting their dream Oreo flavor using the hashtags #MyOreoCreation and #contest.